Mumbai
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24 May 2023
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Thought leadership
Carefully curated program by the marketing leaders
Agenda
19
Apr
2023
1
8:30AM
19 Apr 2023
Delegate Registration
Attendees who have booked tickets will proceed to registration desk to collect delegate badge
2
9:15AM
19 Apr 2023
Opening Remarks
Conference Chair, RP Singh will open the summit.
3
9:30AM
19 Apr 2023
Key Ingredients of a Successful & Scalable Content Strategy
4
9:50AM
19 Apr 2023
Building a Culture of Content within your Organization
5
10:10AM
19 Apr 2023
Programmatic Content: Marrying Science with the Art of Storytelling
6
10:50AM
19 Apr 2023
The True Power of Textual Content
7
11:10AM
19 Apr 2023
Coffee Break
8
11:30AM
19 Apr 2023
Content that Sells: Guidelines for eCommerce players
9
11:50AM
19 Apr 2023
Principles of Visual Storytelling
10
12:10PM
19 Apr 2023
Panel Discussion: Connected TV, Streaming & OTT - New age content channels
11
1:00PM
19 Apr 2023
Lunch Break
12
2:00PM
19 Apr 2023
Panel Discussion: Influencer Marketing & Content Limitations
13
2:50PM
19 Apr 2023
AI replacing Humans in Content Creation: Future is here
14
3:10PM
19 Apr 2023
Content Distribution Challenges & Solutions: Paid-Owned-Earned Channels
15
3:30PM
19 Apr 2023
Coffee Break
16
3:50PM
19 Apr 2023
Social Media Content Optimisation: Virality vs Conversion
17
4:10PM
19 Apr 2023
Content Measurement: What you can measure may not matter eventually
18
4:30PM
19 Apr 2023
Content for D2C Brands: Marketing on Steroids
19
4:50PM
19 Apr 2023
CMS Asia Awards & ContentMoguls 50 Awards Ceremony
20
5:20PM
19 Apr 2023
Closing Remarks
RP Singh
CMS Asia